How Your Business Can Benefit From a Celebrity Business Model

The article The Hits and the Missus by Christopher Goodwin hit on an area of strategy that is overlooked by the typical business owner. What do business owners and the Beckham’s have in common? Both are selling an image and building an empire. How can your business benefit from the Celebrity Business Model?   Being […]

Is Your Business Ready to Grow?

In my consultancy, the first question posed to potential clients is –Is Your Business Ready to Grow? This seems like a simple question, but it is the most important area of communication a business can have with a consultant.  Many companies are excited about the potential to expand the products or services, but don’t have […]

How to Fire A Client

Everyone in business will tell you that it’s time to fire a client when the work exceeds the pay.  Well I’m here to tell you that there are five rules to follow when deciding when to fire a client and they have nothing to do with the client. Rule 1.  Establish your target client.  When […]